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The Latest Language Insights from SIMON & SIMON

29 January 2013

Why do different cultures clash from time to time? It’s all a matter of PERCEPTION. It’s not about what you are like. It’s what I think you are like. The problem is that this perception is probably historical and not up to date. It is only a collection of perpetuated stereotypes which might, to some extent be accurate en-masse, but they almost always fail to capture the truth when it comes down to the individual. Our cross-cultural training was designed to take into account cultural idiosyncrasies without perpetuating cultural stereotypes.

11 January 2013

It would be easy to imagine that the teaching of English to advanced learners is confined to those teaching English as a Foreign Language in non-English speaking countries like China and many others, but as Jeff Heasman, Dean of the Faculty of Law at Cavendish University explains below, this is far from the truth, and ESP (English for Specific Purposes) is a requirement in many parts of the world where English is an official language – including here in the UK.

11 January 2013

In the third of this series on international communication, Barry Tomalin, Author of ‘The World’s Business Cultures and How to Unlock Them’ (Thorogood 2010) and our lead consultant on all things ‘cross-cultural’, offers us an insight into a little tool he has used to record many of the memories of more than 30 years working and travelling in more than 60 countries.

11 January 2013

What do you need to know about another country?  When you do business with a new company, you check out their website, right? But what do you do if you are doing business in a new country? Most people assume that give or take a few etiquette differences, the business process is the same. Wrong! It’s often entirely different. Even with countries next door to you. So how can you check? Before I reveal a framework that I’ve used for years, I want to underline that cultural and psychological differences and similarities are also expressed in language. For example, a Spaniard may have many things in common with an Italian because their language has a common root – Latin. That’s because they intuitively understand the psychology of the language they’re both speaking. Conversely, if you’re new to, say, the German language and Culture, booking a German Course for businesses (or privates) can also help you understand their psychology, on top of the language, of course.

11 January 2013

In recent years, I’ve been asked many times by people to explain to them exactly what we mean by “cross-cultural training”.  In all that time my standard reply hasn’t changed, and the knowing smiles and nods of recognition confirm this is something most people have experienced at first hand in their business careers!   Put very simply – “it’s one thing to be able to speak Mandarin – it’s another thing altogether to know how your Chinese counterpart is thinking.”

Whether you’re learning a language for the first time or are looking to develop your existing language skills, call SIMON & SIMON today on 020 7821 0999 to discuss the best language training course for you.

Alternatively, complete our short enquiry form to receive a tailored proposal that includes investment levels.

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