International Business | Blog

Understanding the MENA Region: Which Languages Matter for Businesses?

18 January 2022

The MENA (Middle East and North Africa) region is home to some of the most interesting, resource-rich and business-oriented countries in the world. It is a hub of economic wealth, with industries ranging from energy (principally fossil-fuel based energy) through to technology and finance. In this article, we take a look at the countries of the MENA region and the languages spoken in this culturally diverse and economically volatile part of the world, and we consider how useful these languages might be for businesses looking to operate in the region.

47 Basic Turkish Phrases to Learn for Beginners

19 November 2021

There are many reasons that you may need to learn Turkish. Whether you’re travelling for fun, or hoping to boost your business opportunities in the Middle East, learning Turkish can be a great tool. To get started, you’ll need to have a good grip of the key basic Turkish phrases. Keep reading to learn more!

The 4 Most Profitable Languages Companies Can Learn

26 October 2021

Though the languages you can learn for business are endless, they will differ depending on your industry. However, there are a few languages that can be especially useful (and profitable!) to learn as a contemporary business. Throughout this handy article, we will discuss the 4 most profitable languages companies can learn alongside the ins and outs of why. Keep reading to learn more!

The Value of Learning a Lingua Franca

22 June 2021

A ‘lingua franca’, usually translated as a ‘common’ or ‘bridging’ language, provides a communication channel for people who speak different languages. But what does ‘lingua franca’ really mean, and how relevant is the concept when it comes to doing business or learning a language?
In this article, we explore why having a bridging language can be extremely valuable in the business world – notably English, the global language of business.

Focus on… Learning Hindi for Business

04 May 2021

Every month this year, we will be turning our focus towards one of the core languages we love to teach – looking at the language’s potential for business, considering a few facts and figures to put its global prospects in context, plus sharing some tips to help you get started. This month we take a look at Hindi, the main language of India and one of the top four languages spoken around the world.

10 Facts About Arabic Language and Culture You Didn’t Know

23 March 2021

The Middle East and North Africa (MENA) region is the home of the Arabic language, the language of Islam and one that is rich in historic and cultural resonance for the world’s Muslims. Today, the language is equally important from a business and international relations perspective, with MENA region countries offering investment and business opportunities across a range of sectors. In this article, we share a few interesting facts and figures about the Arabic language and culture in the Arab world.

Blog - International Business