“Know yourself and know the enemy – and you shall not fear the result of a thousand battles” – Sun Tzu, The Art of War. In this context, there is a war of information. Your job is to align your […]
The holiday season is fast approaching: the days are growing shorter and colder, and streets, shops and markets are filled with bright lights and beautiful gifts. The exchange of gifts is often a key feature of seasonal holidays around the […]
Opportunities in new business markets may not always turn up on your doorstep, or even in the same continent – instead, you may find that you are building business relationships in far-flung territories. A language barrier is one potential obstacle […]
Part 2 – The Importance of Cross Cultural Training in Language Learning In Part 1 (go to Part 1) we have explained what Cross Cultural Training means. Today we would like to give you some practical tips on what to […]
At SIMON & SIMON we sometimes receive enquiries from people who would be interested in working in cross cultural training. Drawing on his many years of experience Barry Tomalin outlines for other trainers – and companies – some of the approaches and methodology to consider when putting together a successful cultural training programme.
Why do different cultures clash from time to time? It’s all a matter of PERCEPTION. It’s not about what you are like. It’s what I think you are like. The problem is that this perception is probably historical and not up to date. It is only a collection of perpetuated stereotypes which might, to some extent be accurate en-masse, but they almost always fail to capture the truth when it comes down to the individual. Our cross-cultural training was designed to take into account cultural idiosyncrasies without perpetuating cultural stereotypes.
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